{"id":9895,"date":"2026-01-30T11:42:29","date_gmt":"2026-01-30T11:42:29","guid":{"rendered":"https:\/\/weareoakland.com\/?post_type=sectors&#038;p=9895"},"modified":"2026-05-11T09:19:58","modified_gmt":"2026-05-11T09:19:58","slug":"media-telecoms","status":"publish","type":"sectors","link":"https:\/\/weareoakland.com\/sectors\/media-telecoms\/","title":{"rendered":"Media &amp; Telecoms"},"content":{"rendered":"\n<section class='standout-block grey hide-top-padding'>\n            <h2 class='h3 standout-title'><p>Turn raw data heaps into goldmines<\/p>\n<\/h2>\n                <img decoding=\"async\" \n            src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2026\/01\/pexels-kevin-ku-92347-577585-768x576.jpg\" \n            alt=\"                    pexels-kevin-ku-92347-577585                \"\/>\n                <div class='standout-block-text-wrapper'>\n            <div class='standout-content'><p>The modern media and telecoms industry is driven by hyper-connectivity and intense performance pressures. Every call, network request, and customer interaction creates a mountain of data, critical to decision-making and the customer experience. <\/p>\n<p>Yet many organisations in the industry still rely on siloed legacy business models, meaning that managing and extracting value from the data is harder than it needs to be. (Not to mention the compliance risks, <a href=\"https:\/\/weareoakland.com\/blog\/why-data-is-integral-to-target-operating-model\/\"><span>operational inefficiencies<\/span><\/a>, and billions in missed revenue that disorganised data breeds.)<\/p>\n<p>Oakland Everything Data turns unstructured data into organised and insightful datasets, creating a goldmine of performance outcomes for your network and customers. With forty-plus years of data consulting and solutions up our sleeve and a <a href=\"https:\/\/weareoakland.com\/case-studies\/\"><span>track record of happy media clients<\/span><\/a>, we\u2019re specialists in consolidating systems to unlock growth.<\/p>\n<\/div>\n                            <div class=\"standout-button\">\n                \n<a \n    id=\"btn_6a1963bd0a265\" \n    href=\"\/contact-us\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Contact us    <\/span>\n<\/a>                <\/div>\n                    <\/div>\n        \n<\/section>\n\n\n<section id=\"block_ce204b4e4b78141bfc4af5fe7d9efba3\" class=\"block intro-row animate white coloured_blocks\">\n    <div class='intro-row-wrap'>\n        <h2 class=\"h3\"> The Role of Data and AI in <span>Telecoms<\/span>\n<\/h2><p>You might have the systems needed to keep networks up and running, the customer experience organised, and critical infrastructure maintained. But disconnected systems are prone to risk, a catalyst for data fragmentation and inefficiencies.<\/p>\n<p>As data consultants, we use our <a href=\"https:\/\/weareoakland.com\/blog\/what-is-data-platform-architecture\/\"><span><span>data platform architecture expertise<\/span><\/span><\/a> to join up the dots and make your systems work in harmony. Modern telecoms need contemporary systems to match, and we\u2019re here to make the migration from legacy infrastructure to the cloud seamless and successful.<\/p>\n                    \n<a \n    id=\"btn_6a1963bd0a626\" \n    href=\"\/contact-us\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Contact us    <\/span>\n<\/a>            <\/div>\n<\/section>\n\n\n<section id=\"block_bb9e86c0aeb18d73df1f6814e7c4352f\" class=\"block banner-cta \" style=\"margin-bottom: 0; margin-top: ;\">\n    <div class='banner-cta-wrap'>\n                    <header>\n                <h2 class=\"h2\">Let Your Data Do the Work<\/h2>\n            <\/header>\n                <div class=\"content\">\n            <p>Let us handle the intricacies of automating your legacy systems and streamlining data pipelines so you can concentrate on driving core network performance and customer satisfaction. We deliver essential data and <a href=\"https:\/\/weareoakland.com\/blog\/practical-ai-for-business\/\"><span>practical AI support<\/span><\/a> for activities including:<\/p>\n<ul class=\"ticks\">\n<li>AI &amp; Data Strategy<\/li>\n<li>AI Use Case Development<\/li>\n<li>AI Solutions<\/li>\n<li>Data Governance<\/li>\n<li>Data Management<\/li>\n<li>Data Quality Improvement<\/li>\n<li>Predictive Analytics<\/li>\n<li>Data Platform Development<\/li>\n<li>Data Architecture<\/li>\n<li>Target Operating Model Design<\/li>\n<\/ul>\n        <\/div>\n                    <div class=\"btn-white-background\">\n                \n<a \n    id=\"btn_6a1963bd0aa1e\" \n    href=\"\/contact-us\" \n    class=\"btn  \" \n    target=\"_self\"\n    style=\"--btn-primary-color: #ff0033;\">\n    <span>\n        Get started    <\/span>\n<\/a>            <\/div>\n            <\/div>\n            <figure class='banner-cta-image '>\n            <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2026\/01\/pexels-caleboquendo-2918590-672x1008.jpg\" alt=\"\">\n        <\/figure>\n        <style>\n        #block_bb9e86c0aeb18d73df1f6814e7c4352f {\n            background-color: #303e48;\n            color: #fff;\n        }\n    <\/style>\n<\/section>\n\n\n<section id=\"block_98f5151b119ff97e26bbe8ec64c6918d\" class=\"block intro-row animate red side_block\">\n    <div class='intro-row-wrap'>\n        <h2 class=\"h3\">AI for Telcos: Dark Operating Centres\n<\/h2><p>As modern telecoms networks scale, dark ops centres are on the rise. Market leaders recognise the opportunities in moving from expensive, human-centric operational models to efficient and highly resilient ones, driven by machine learning. Wherever you are on the journey to dark ops centres, our data analysts and consultants can help with:<\/p>\n<ul class=\"ticks\">\n<li>Strategic planning<\/li>\n<li>Designing new automation rules<\/li>\n<li>Complex vendor negotiations<\/li>\n<li>Predictive AI to foresee and prevent incidents before they impact customers<\/li>\n<\/ul>\n            <\/div>\n<\/section>\n\n<section id=\"block_8183bd30fa5aa992a91e4a46ab268e2d\" class=\"background-container  block background-container-6a1963bd0c476555538305\">\n    <style>\n                .background-container-6a1963bd0c476555538305 {\n                            --block-bg-color: #ffffff;\n                                            }\n    <\/style>\n    <div class=\"container\">\n        \n\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-888301ea5a67705fd63557cdafdd5da1\" id=\"h-breaking-down-silos-between-teams-for-a-fibre-customer\" style=\"color:#303e49\"><strong>Breaking Down Silos Between Teams for a Fibre Customer<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center h5 has-text-color has-link-color wp-elements-90ef325bc109f8a8dd0982be97885ba2\" id=\"h-the-integration-of-fibre-availability-data-has-completely-changed-the-way-we-approach-network-planning-and-sales\" style=\"color:#303e49\">\u201cThe integration of fibre availability data has <strong>completely changed the way we approach network planning and sales<\/strong>.\u201d<\/h4>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center h5 has-text-color has-link-color wp-elements-901b80e2034cfb265102e338aecb21c4\" id=\"h-the-solution-has-streamlined-our-processes-reduced-our-reliance-on-leased-fibre-and-helped-us-proactively-target-customers-in-high-demand-areas-it-has-not-only-improved-our-operational-efficiency-but-also-positioned-us-to-grow-our-business-in-a-more-cost-effective-and-strategic-manner\" style=\"color:#303e49\">\u201cThe solution has streamlined our processes, reduced our reliance on leased fibre, and helped us proactively target customers in high-demand areas. It has not only improved our operational efficiency but also positioned us to grow our business in a more cost-effective and strategic manner.\u201d<\/h4>\n\n\n\n<p class=\"has-text-align-center\">Digital Enablement Manager, Large UK Telecoms Organisation<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/weareoakland.com\/case-studies\/smarter-network-planning-with-fibre-data-for-a-large-telecommunications-organisation\/\"><span>Explore the project<\/span><\/a><\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_9b06b8b95a9d7e59bd89c2097a70fc40\" class=\"split-content-outer-wrap  no-padding-bot\">\n    <div class='block split-content  animate'>\n        <div class=\"split-content-left\">\n            \n\n<h2 class=\"wp-block-heading no-margin\" id=\"h-standardising-data-for-the-tm-forum\">Standardising Data for the TM Forum<\/h2>\n\n\n\n<div style=\"height:4rem\" aria-hidden=\"true\" class=\"wp-block-spacer hide-on-mobile\"><\/div>\n\n\n\n<p class=\"narrow\">Bringing together over 800 global organisations, the <a href=\"https:\/\/www.tmforum.org\/\"><span>TM Forum<\/span><\/a> aims to make sure all the pieces of the digital puzzle fit together across the industry. For telcos to thrive and get the most from TM Forum\u2019s standardised models, it\u2019s critical that data is accurate, valid, consistent, and centralised.&nbsp;<\/p>\n\n\n\n<p class=\"narrow\">We\u2019re here to recommend the data management practices you should be following to ensure data fits the TM Forum\u2019s frameworks. That\u2019s from the SID (shared information\/data) model and eTOM framework to Open APIs and compliance requirements.<br><\/p>\n\n\n\n<div style=\"height:4rem\" aria-hidden=\"true\" class=\"wp-block-spacer hide-on-mobile\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/contact-us\"><span>Contact us<\/span><\/a><\/div>\n<\/div>\n\n\n        <\/div>\n        <div class=\"split-content-right\">\n                            <div class=\"split-content-image\">\n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2026\/01\/pexels-onbab-28701638-512x512.jpg\" alt=\"\" loading=\"lazy\"\/>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<section id=\"block_55132c008b7ee9110aebdd09b4888634\" class=\"block intro-row animate white default\">\n    <div class='intro-row-wrap'>\n        <h2 class=\"h4\">Our Data &amp; AI Services for Telecoms &amp; Media\n<\/h2><p>With specialist data and AI consultancy from Oakland, you\u2019ll master your <a href=\"https:\/\/weareoakland.com\/blog\/what-does-enterprise-architecture-do\/\"><span><span>enterprise data assets<\/span><\/span><\/a> to have the best understanding of network performance &#8211; and drive cost-efficient solutions in no time.<\/p>\n            <\/div>\n<\/section>\n\n\n<section id=\"sticky-bar-block_494a8b9dcac52f4eca9d55a34f2cbb2e\" class=\"sticky-bar-wrapper visibility-toggle\">\n            <nav class=\"timeline-nav\">\n            <ul>\n                                                            <li>\n                            <a href=\"#AI\" class='timeline-nav-item'>\n                                <span>Lean Data Management<\/span>\n                            <\/a>\n                        <\/li>\n                                                                                <li>\n                            <a href=\"#Strategy\" class='timeline-nav-item'>\n                                <span>Automated Asset Management<\/span>\n                            <\/a>\n                        <\/li>\n                                                                                <li>\n                            <a href=\"#Management\" class='timeline-nav-item'>\n                                <span>Data Analytics &#038; Insights for Intelligent Network Planning<\/span>\n                            <\/a>\n                        <\/li>\n                                                                                <li>\n                            <a href=\"#Data\" class='timeline-nav-item'>\n                                <span>Data Governance Fit for Enterprise Sales<\/span>\n                            <\/a>\n                        <\/li>\n                                                <\/ul>\n        <\/nav>\n    \n    \n\n<section\n    id=\"AI\"\n    class=\"two-col-blocks\"\n    style=\"padding-bottom:0;\">\n    <div class='two-col-blocks-inner  animate'>\n        <div class=\"two-col-blocks-textblock\">\n            <h2 class=\"h3\"> Lean Data Management<\/h2>\n            <p>We\u2019ll turn network, billing, and customer data from a liability to a key asset via effective data management. Name the solution, we\u2019ll develop it. Here are a few to get you started:<\/p>\n<ul>\n<li>Enterprise data architecture to connect systems, reduce fragmentation, and increase operational effectiveness<\/li>\n<li>Real-time data management that predicts network congestion or asset failure before it impacts services<\/li>\n<li>Unification of data from billing, customer service, and usage to provide proactive customer support to reduce churn<\/li>\n<li>Automation of manual data handling processes to reduce OpEx and drive resilience<\/li>\n<\/ul>\n                            \n<a \n    id=\"btn_6a1963bd0dde7\" \n    href=\"https:\/\/weareoakland.com\/services\/data-management\/\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Data Management from Oakland    <\/span>\n<\/a>                                    <div class=\"two-col-blocks-textblock-shapes\"><\/div>\n        <\/div>\n        <div class=\"two-col-blocks-mediablock\">\n                                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2025\/12\/pexels-googledeepmind-18069694-2-911x792.jpg\" alt=\"\" loading=\"lazy\" \/>\n                        <\/div>\n        <div class=\"two-col-blocks-textblock-overhang\"><\/div>\n    <\/div>\n<\/section>\n\n\n<section\n    id=\"Strategy\"\n    class=\"two-col-blocks invert\"\n    style=\"padding-bottom:0;\">\n    <div class='two-col-blocks-inner  animate'>\n        <div class=\"two-col-blocks-textblock\">\n            <h2 class=\"h3\">Automated Asset Management<\/h2>\n            <p>Network infrastructure is your single largest CapEx. Make sure it\u2019s strategically spent to maximise ROI with data- and AI-powered asset management.<\/p>\n<p>Oakland\u2019s analysts will help you understand performance metrics and failure rates, so you can shift from a reactive to predictive maintenance model.<\/p>\n<ul class=\"ticks\">\n<li>Schedule upgrades and downtime<\/li>\n<li>Minimise the impact on customers<\/li>\n<li>Extend the lifespan of assets<\/li>\n<\/ul>\n                            \n<a \n    id=\"btn_6a1963bd0e858\" \n    href=\"https:\/\/weareoakland.com\/services\/artificial-intelligence\/\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Our AI services    <\/span>\n<\/a>                                    <div class=\"two-col-blocks-textblock-shapes\"><\/div>\n        <\/div>\n        <div class=\"two-col-blocks-mediablock\">\n                                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2026\/01\/pexels-pixabay-163007-1372x792.jpg\" alt=\"\" loading=\"lazy\" \/>\n                        <\/div>\n        <div class=\"two-col-blocks-textblock-overhang\"><\/div>\n    <\/div>\n<\/section>\n\n\n<section\n    id=\"Management\"\n    class=\"two-col-blocks\"\n    style=\"padding-bottom:0;\">\n    <div class='two-col-blocks-inner  animate'>\n        <div class=\"two-col-blocks-textblock\">\n            <h2 class=\"h3\">Data Analytics &#038; Insights for Intelligent Network Planning<\/h2>\n            <p>Turn mast placement from a geographic necessity into a strategic decision informed by customer experience, demand, and coverage gaps. We\u2019ll design the predictive models you need to accurately forecast demand and model infrastructure investments to increase coverage scores and customer satisfaction.<\/p>\n                            \n<a \n    id=\"btn_6a1963bd0f280\" \n    href=\"https:\/\/weareoakland.com\/services\/data-analytics-and-insights\/\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Data Analytics &#038; Insight    <\/span>\n<\/a>                                    <div class=\"two-col-blocks-textblock-shapes\"><\/div>\n        <\/div>\n        <div class=\"two-col-blocks-mediablock\">\n                                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2026\/01\/pexels-mike-468229-1207953-1055x792.jpg\" alt=\"\" loading=\"lazy\" \/>\n                        <\/div>\n        <div class=\"two-col-blocks-textblock-overhang\"><\/div>\n    <\/div>\n<\/section>\n\n\n<section\n    id=\"Data\"\n    class=\"two-col-blocks invert\"\n    style=\"padding-bottom:0;\">\n    <div class='two-col-blocks-inner  animate'>\n        <div class=\"two-col-blocks-textblock\">\n            <h2 class=\"h3\">Data Governance Fit for Enterprise Sales<\/h2>\n            <p>With the right data policies and processes, you\u2019ll ensure your sales team has a single \u2018golden\u2019 record of accurate and compliant information to strengthen enterprise relationships. We support you with:<\/p>\n<ul>\n<li>Implementing data access policies and controls to mitigate legal and financial risks that could cause deals to break down<\/li>\n<li>Defining and enforcing data <a href=\"https:\/\/weareoakland.com\/blog\/why-invest-in-data-quality\/\"><span><span>quality standards<\/span><\/span><\/a> for all geographic and infrastructure data<\/li>\n<li>Powering the CPQ system with verified network inventory data<\/li>\n<li>Real-time, trustworthy quotes on complex services (like dedicated fibre or private 5G) that are driven by data<\/li>\n<\/ul>\n                            \n<a \n    id=\"btn_6a1963bd10132\" \n    href=\"https:\/\/weareoakland.com\/services\/data-governance\/\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        Data Governance    <\/span>\n<\/a>                                    <div class=\"two-col-blocks-textblock-shapes\"><\/div>\n        <\/div>\n        <div class=\"two-col-blocks-mediablock\">\n                                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2025\/12\/pexels-divinetechygirl-1181316-1186x792.jpg\" alt=\"\" loading=\"lazy\" \/>\n                        <\/div>\n        <div class=\"two-col-blocks-textblock-overhang\"><\/div>\n    <\/div>\n<\/section>\n\n\n<\/section>\n\n\n<section id=\"block_b2440b63ac718aa6c15a0f4461ea5271\" class='block case-studies-slider-outer-wrap animate'>\n    <header class=\"case-studies-slider-header\">\n        \n\n<h2 class=\"wp-block-heading\" id=\"h-our-work\">Our Work<\/h2>\n\n\n    <\/header>\n    <div class=\"case-studies-slider glide\">\n        <div class=\"glide__track\" data-glide-el=\"track\">\n            <div class='glide__slides'>\n                \n                    \n                    <a href=\"https:\/\/weareoakland.com\/case-studies\/creating-a-data-plaform-for-a-major-uk-media-organisation\/\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n        <span class='case-studies-pill'>Case Study<\/span>            \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/01\/shutterstock_1368101435-jpg-webp.webp\" alt=\"Creating a data platform for a major UK media organisation\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Creating a data platform for a major UK media organisation<\/strong><\/p>\n                    <p>Subscriber growing pains The media company had struggled to increase its subscriber base within its digital products group and was losing out on advertising revenue to competing products and formats. This demand for growth and competitive advantage created urgency and an aggressive timeline for the business to develop and deploy new capabilities. Central to the&#8230;<\/p>\n            <\/div>\n<\/a>\n                \n                    \n                    <a href=\"https:\/\/weareoakland.com\/case-studies\/smarter-network-planning-with-fibre-data-for-a-large-telecommunications-organisation\/\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n        <span class='case-studies-pill'>Case Study<\/span>            \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2025\/11\/Fibre-network-cable-595x397.jpg\" alt=\"Smarter Network Planning with Fibre Data for a Large Telecommunications Organisation\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Smarter Network Planning with Fibre Data for a Large Telecommunications Organisation<\/strong><\/p>\n                    <p>Identifying opportunities to expand existing infrastructure for a large telecoms organisation to deliver a tool that will drive tangible value and generate revenue from their data.<\/p>\n            <\/div>\n<\/a>\n                \n                    \n                    <a href=\"https:\/\/weareoakland.com\/case-studies\/delivering-data-transformation-for-digital-infrastructure-provider\/\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n        <span class='case-studies-pill'>Case Study<\/span>            \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2025\/11\/Wall-of-servers-595x322.jpg\" alt=\"Delivering a Data Transformation for a Leading UK-Based Digital Infrastructure Provider\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Delivering a Data Transformation for a Leading UK-Based Digital Infrastructure Provider<\/strong><\/p>\n                    <p>The meaningful data transformation we delivered for a leading UK-based digital infrastructure provider in just 12 weeks through a Microsoft Azure Data Platform and Maturity Step Change.<\/p>\n            <\/div>\n<\/a>\n                \n                    \n                    <a href=\"https:\/\/weareoakland.com\/case-studies\/a-uk-public-service-broadcaster\/\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n        <span class='case-studies-pill'>Case Study<\/span>            \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/04\/shutterstock_1937646925-jpg.webp\" alt=\"A UK Public Service Broadcaster\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>A UK Public Service Broadcaster<\/strong><\/p>\n                    <p>This UK-based media company needed to gain faster insights to enable decision-making when pulling data across its different media functions, such as understanding viewers, viewers\u2019 engagement, monetisation, marketing, and commissioning.<\/p>\n<p>Many queries relied on lengthy data engineering requests or a convoluted journey to find the right person with the right knowledge to analyse the necessary data. Those queries often resulted in different answers for similar questions due to different approaches and shadow data.<\/p>\n            <\/div>\n<\/a>\n                            <\/div>\n        <\/div>\n    <\/div>\n    <div class=\"case-studies-slider-btn btn-white-background\">\n        \n<a \n    id=\"btn_6a1963bd116cc\" \n    href=\"https:\/\/weareoakland.com\/case-studies\" \n    class=\"btn  \" \n    target=\"_self\"\n    >\n    <span>\n        View all case studies    <\/span>\n<\/a>    <\/div>\n<\/section>\n\n\n<div style=\"height:5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<section id=\"block_ac28faa68dd7ca200629435d6e48fdba\" class='block case-studies-slider-outer-wrap team-slider animate'>\n    <header class=\"case-studies-slider-header no-padding white\">\n        <h2>Our People<\/h2>\n            <\/header>\n    <div class=\"case-studies-slider glide\">\n        <div class=\"glide__track\" data-glide-el=\"track\">\n            <div class='glide__slides'>\n                                    <a href=\"https:\/\/weareoakland.com\/blog\/author\/luke-sharma\/\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n                    \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/01\/luke.jpg\" alt=\"Luke\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Luke<\/strong><\/p>\n                    <p>The truth is out there, and Luke is your man to find it! A keen but truly awful golfer, although with a new baby his time on the course is now limited!<\/p>\n            <\/div>\n<\/a>                                    <span href=\"\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n                    \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/01\/Lea-jpg-webp.webp\" alt=\"Lea\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Lea<\/strong><\/p>\n                    <p>Lea is a person with BIG ideas, and is always thinking of ways to improve everything.<\/p>\n            <\/div>\n<\/span>                                    <span href=\"\"  id=\"\" class='case-studies-slider-slide glide__slide'>\n    <div class=\"case-studies-slider-slide-image\">\n        <!--category pill-->\n                    \n                    <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/01\/Hannah-Varley-Fodden-595x397.jpg\" alt=\"Hannah\" loading=\"lazy\" \/>\n                          \n    <\/div>\n    <div class=\"case-studies-slider-slide-content\">\n        <p class=\"case-studies-slider-slide-content-title\"><strong>Hannah<\/strong><\/p>\n                    <p>Maximiser of her holiday allowance, Hannah can usually be found somewhere exotic with a margarita in hand. There is no-one better to give holiday recommendations for every budget! Hannah is also one of Oakland\u2019s resident foodies and can be relied upon to have tried the latest Leeds openings.<\/p>\n            <\/div>\n<\/span>                            <\/div>\n        <\/div>\n    <\/div>\n    <\/section>\n\n<section id=\"block_ffbc7feb4992f3de026796789dfe4852\" class=\"background-container  block background-container-6a1963bd13906141326494\">\n    <style>\n                .background-container-6a1963bd13906141326494 {\n                            --block-bg-color: #86354d;\n                                        --heading-color: #ffffff;\n                                        --block-text-color: #ffffff;\n                    }\n    <\/style>\n    <div class=\"container\">\n        \n\n<section id=\"block_47faf564784031f30d901153ec3cc8e5\" class=\"block intro-row animate white top-pad-0 bot-pad-0 default\">\n    <div class='intro-row-wrap'>\n        <h2 class=\"h3\"><span style=\"color: white;\">Get in touch<\/span>\n<\/h2><p><span style=\"color: white;\">Data and AI consultancy starts with a conversation. Call our friendly team on <a href=\"tel:00441132341944\"><span><span>+(44) 113 234 1944<\/span><\/span><\/a> or complete the form below and we\u2019ll be in touch soon.<\/span><\/p>\n            <\/div>\n<\/section>\n\n\n<div style=\"height:2em\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor 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<h2 class=\"faq-repeater-title h3\">\n        Media &#038; Telecoms <span>FAQs<\/span>    <\/h2>\n\n    <div class='faq-repeater-sub-title'><\/div>\n    <div class='faq-repeater-content'>\n        <div class=\"faq-repeater-content-wrap\">\n                                                <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">Why is data governance important in the telecoms sector?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>Telcos handle vast amounts of sensitive data, from personal customer information to business data. This data needs protection from threats, including unauthorised access and data breaches, all while complying with various legal and regulatory requirements. For instance, GDPR in Europe.<\/p>\n<p>With the right <a href=\"https:\/\/weareoakland.com\/blog\/people-the-missing-element-in-data-governance\/\"><span>data governance people and processes<\/span><\/a> in place, telcos can feel confident that data:<\/p>\n<ul>\n<li>Is accurate and consistent<\/li>\n<li>Has clear ownership and levels of access<\/li>\n<li>Complies with regulatory requirements<\/li>\n<li>Conforms to quality standards<\/li>\n<li>Is protected from risks and operational inefficiencies<\/li>\n<\/ul>\n<p>Our guide, <a href=\"https:\/\/weareoakland.com\/guides\/data-governance-for-humans-and-a-little-for-ais\/\"><span>Data Governance for Humans<\/span><\/a>, has everything you need to understand about data governance strategies, from what to consider when developing one to how to implement and consolidate it.<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">What role does data play in enhancing telecom services?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>If you\u2019re looking to improve the services you offer, data is your goldmine &#8211; and a telecoms consulting firm is the catalyst. When you understand how to manage, analyse, and optimise the vast amounts of data your telco generates, you\u2019re primed to:<\/p>\n<ul>\n<li>Build predictive maintenance models to reduce network downtime<\/li>\n<li>Make smarter network planning and infrastructure decisions<\/li>\n<li>Provide customers with consistent and high-quality connectivity<\/li>\n<\/ul>\n<p>For more information, please read our blog: <a href=\"https:\/\/weareoakland.com\/blog\/get-the-most-from-data-consulting\/\"><span>How to get the most from data consulting<\/span><\/a>. You can also <a href=\"https:\/\/weareoakland.com\/contact-us\/\"><span>contact our team<\/span><\/a> to find out about the opportunities we can open up for your organisation. We\u2019d love to hear from you!<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">How can telecom companies develop an effective data strategy?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>The most effective <a href=\"https:\/\/weareoakland.com\/services\/data-strategy\/\"><span>data strategy<\/span><\/a> will be one that accounts for every area of the organisation. Data strategies are only as effective as their implementation, so it\u2019s important that the right telecoms or media consultancy is chosen &#8211; one that can deliver the project in a language your people understand.<\/p>\n<p>Designing and developing data strategies that align with core business objectives (such as monetising 5G or reducing OpEx) is Oakland\u2019s bread and butter. For over forty years, we\u2019ve helped some of the UK\u2019s most prominent media and telecom organisations to implement data strategies that deliver tangible impact and long-term resilience.<\/p>\n<p>A successful strategy must focus on four core pillars:<\/p>\n<ol>\n<li>Establishing data trust and compliance through data governance<\/li>\n<li>Modernising data platforms for scale via data engineering<\/li>\n<li>Upskilling teams and improving data literacy with data training<\/li>\n<li>Identifying and understanding the highest-value use cases to promote monetisation and ROI<\/li>\n<\/ol>\n<p>For details on developing a data strategy, please <a href=\"https:\/\/weareoakland.com\/contact-us\/\"><span>reach out to our team<\/span><\/a> or read our guide: <a href=\"https:\/\/weareoakland.com\/guides\/how-to-write-your-data-strategy\/\"><span>How to write your data strategy<\/span><\/a>.<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">What are dark operating centres and why are they important for telecoms?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>Dark operating centres are essential for managing the scale and complexity of 5G and \u2018edge\u2019 networks. They use AI, machine learning, and automation to handle the majority of critical network operations, from monitoring and fault diagnosis through to resolution.<\/p>\n<p>Though they don\u2019t always omit it completely, dark ops centres reduce the need for human intervention, leaving them to focus on more complex issues. As a result, overall network resilience is as robust as possible, despite a reduction in operational costs.<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">How does telecoms data analytics improve customer experience?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>By consolidating data from every customer touchpoint (network usage, billing, support requests), telcos are able to get a single view of the customer. Centralised data is a treasure trove for analysis, allowing businesses to:<\/p>\n<ul>\n<li><strong>More accurately predict churn<\/strong>: Data from support and network gaps helps customer service teams to identify the customers most likely to leave and intervene with proactive offers or incentives.<\/li>\n<li><strong>Personalise contracts or offers<\/strong>: With actual network usage data, sales teams can give the customer highly relevant upsell or cross-sell promotions.<\/li>\n<li><strong>Resolve issues faster<\/strong>: Real-time network performance data ensures issues are diagnosed and resolved before the customer spots them, improving satisfaction and loyalty.<\/li>\n<\/ul>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"faq-repeater-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                        <h3 class='faq-repeater-question-title h5' itemprop=\"name\">What types of activities does Oakland\u2019s consulting solutions support?<\/h3>\n                        <div class=\"faq-repeater-question-title-icons\">\n                            <span><\/span>\n                            <span><\/span>\n                        <\/div>\n                        <div class='faq-repeater-question-answer' itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                            <div itemprop=\"text\">\n                                <p>Leave the data and AI automation to us so you can concentrate on the complex stuff. Oakland offers support with media and telecoms activities including:<\/p>\n<ul>\n<li>Network Planning and Engineering<\/li>\n<li>Real-Time Threat Prediction<\/li>\n<li>Dark Operating Centres<\/li>\n<li>Fraud Management and Spoofing<\/li>\n<li>Contract Sales Analysis<\/li>\n<li>Billing Fraud<\/li>\n<li>Network Maintenance and Management<\/li>\n<li>GDPR and Privacy<\/li>\n<li>Cyber Security<\/li>\n<\/ul>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                                    <\/div>\n    <\/div>  \n<\/article>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":9902,"parent":0,"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-9895","sectors","type-sectors","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Media &amp; 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